Quickstart

Get the Clarm AI sales agent and tracking running on your website in under 5 minutes.

1. Get your API key

Log in to the Clarm Dashboard, navigate to Settings → API Keys, and create a new key. Copy it — you will need it for the next step.

2. Add the widget snippet

Paste this script tag before the closing </body> tag of your website:

index.htmlhtml
<script>
  (function(c,l,a,r,m){
    c['__CLARM_CONFIG__']={apiKey:r,agentId:m};
    var s=l.createElement('script');
    s.async=true;s.src=a;
    l.head.appendChild(s);
  })(window,document,'https://cdn.clarm.com/widget/clarm-widget.min.js',
    'YOUR_API_KEY','YOUR_AGENT_ID');
</script>

Replace YOUR_API_KEY and YOUR_AGENT_ID with values from your dashboard.

3. Add tracking

The widget automatically tracks page_view events. To identify users and track purchases, add these calls:

Identify a visitorjavascript
window.ClarmTrack('identify', {
  email: 'jane@acme.com',
  name: 'Jane Smith',
  company: 'Acme Inc'
});
Track a purchasejavascript
window.ClarmTrack('purchase', {
  amount: 99.00,
  currency: 'USD',
  plan: 'growth'
});
*

For type-safe tracking in TypeScript projects, install the @clarm/widget SDK instead of using the script tag.

4. Verify installation

Open your site — you should see the Clarm chat bubble in the bottom-right corner. Click it, send a message, and verify in the Dashboard → Conversations tab that it appears.

Next steps